The Three pillars of the AMA quality Label
Born in..., Raised In..., Fed is from..., Slaughtered, cut and packed in ..., AUSTRIA
The lettering as as the national colours of the logo refer to the traceable origin of the products. Exceptions are made if the ingredients cannot be produced in the country of origin. However the total ratio shouldn't exceed 1/3 of the final product
Maximum age, weigh, ph measurement, colour measurement for veal. Highest level of hygiene in processing plants
For every products there are quality requirements that go beyond the legal requirement and are checked with objective methods.
Strict self and external monitoring
Controls are in place in all stages of production and processing. In addition to constant internal control of the companies, there are also regular control visits by independents and specialized external agencies. These in turns are control by the AMA or independents experts. If necessary sanctions are imposed.